resume Last Updated: 34.54.38

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Multidisciplinary Brand Designer with 5+ years experience and proven ability to shape and scale brand systems, collaborate cross-functionally and drive business performance through strategic storytelling. Grounded in curiosity and optimism, I approach every challenge with intention, collaboration and a deep belief in design’s ability to inspire and improve the human experience.

Education

2022
Master of Science (MS)
Art Direction | Global Strategic Communication
Dual program between Miami Ad School and FIU.

2018
Bachelor of Science (BS)
Public Relations
FIU

EMPLOYMENT

2022 —
Brand Designer II
Groma

Led development of a cohesive brand identity spanning illustration systems, presentation templates and digital design standards.

Aligned visual assets across marketing, product and investor communications to ensure clarity, consistency and usability.

Partnered cross-functionally with leadership to craft presentations that supported over $150M in fundraising, translating complex business strategies into compelling visual narratives.

2026 —
Designer
Freelance

Design layouts, marketing assets and brand materials across digital and print applications.

Translate client objectives into clear, thoughtful and visually cohesive communication.

2021 - 2022
Designer
Lemon Yellow

Designed cross-channel brand materials including menus, social assets, business cards and brochures for cultural and hospitality clients.

DESIGN SKILLS

Brand Systems
Art Direction
Presentation Design
Typography
Layout Design
Visual identity
Creative Strategy

software

Adobe InDesign
Adobe Illustrator
Adobe Photoshop
Figma
Framer
Webflow

Approach

Optimism
Curiosity
Visual Storytelling
Research-Driven design
Systems Thinking
Collaboration
Cultural Awareness

michaela frances gracia

(1) the standard

(2) harvard film archive

(3) groma

(4) cultured mag

about

⁽¹⁾the standard

⁽²⁾harvard film archive

⁽³⁾groma

⁽⁴⁾cultured mag